Key figures
6 845 sq. m
Expo area
405
Exhibitors
96
Newcomers
4 000+
Brands
920
New brands
143
Ukrainian manufacturers
18 315
Visitors
389
Retail chains buyers, salon and clinic chains
20
Conferences and championships
PARTNERS
General partner
Partner of the perfumery and cosmetics business
Logistics partner
PARTNERS
Visitors
18 315Visitors
32%New visitors
Profile
2219 Head of beauty salon | Clinic
2176 Manicure | Pedicure Specialist
2148 Cosmetologist | Dermatologist | Doctor
1913 Hairdresser | Barber
1004 Brow specialist | Lami maker
909 CEO of the company
863 Department Head | Manager
634 Other
608 Makeup Artist
605 Massage therapist
457 Podiatrist
435 Lash maker
401 Waxing | Depilation Specialist
456 Marketing Specialist | SMM
367 Permanent makeup artist
307 Administrator of beauty salon
286 Technologist
216 Purchasing Specialist | Buyer
231 Sales Consultant
141 Trichologist
The results are based on the responses of 16 376 visitors
Visitors’ Occupation
6687 Beauty Salon | Hair Studio | SPA
3026 Private cabinet
706 Perfumery and Cosmetics Store
546 Medical clinic
534 Manufacture of perfumery and cosmetics
352 Beauty school | training center
291 Perfumery and Cosmetics Distribution
388 Beauty Salon Supplies Store
228 Beauty Salon Supplies Distribution
161 Beauty Salon Supplies Manufacturing
105 Household Chemicals Manufacturing
99 Raw Materials and Packaging Manufacturing and Distribution
72 Household Chemicals Store
70 Fitness Center
64 Household Chemicals Distribution
53 Pharmacy retail
51 Medical equipment store
31 Hotel | Sanatorium
51 Other
The results are based on the responses of 13 515 visitors
Work experience
29% 2-5 years29% More than 10 years21% 5-10 years15% Up to 1 year6% Student
Exhibition Outcomes
68%
Received an information about new products and equipment
49%
Executed procurement for the business
41%
Attended conferences | master classes
40%
Compared offers from different suppliers
38%
Found new partners | suppliers
37%
Found a specific product | equipment
27%
Held meetings with current business partners |
suppliers
Exhibition Outcomes
Visitors’ Reviews
91%
Recommend the exhibition for their colleagues
87%
Consider that the exhibition is an important tool for business development
81%
Execute procurements following the agreements concluded at the expo
Business Connect
The Business Connect Program offers a free service for procurement specialists aimed at finding new partners and suppliers
Retail chains, salon and clinic chains
Buyers
Companies’ field of activity
85 Retail Sale of Professional Cosmetics: Offline / Online
19 Retail Sale of Perfumery and Cosmetic Products and Household Chemicals
15 Private Entrepreneurs Operating in Regional Markets
11 Beauty Salon / Barbershop Chain
11 Perfumery and Cosmetics Store Chain / Drugstore Chain
10 Cosmetology Centers
6 Wholesale of Professional Cosmetics
5 Supermarket Chain
4 SPA Center
4 Pharmacy Chain
4 Wholesale of Perfumery, Cosmetics, and Household Chemicals
3 Fitness Center
3 Medical Center
3 Medical Store
2 Professional Cosmetics Store Chain
Companies by regional distribution
114 Central Region
25 Western Region
21 Eastern Region
12 Northern Region
7 Southern Region
Exhibitors’ profile
141 companies
Cosmetology | Permanent make-up
82 companies
Hairdressing art
74 companies
Nail service | Podiatry
37 companies
Professional Make-up
105 companies
Perfumery and cosmetics for retail
31 companies
InterCHARMpaсk | Packaging and raw materials
Objectives of participation
97%
find potential customers
79%
maintain contacts with existing clients
64%
sale of goods and services on-site
57%
present new products | brands
56%
highlight the company’s resilience in times of war
56%
identify the customers’ needs
49%
analyze the market
41%
showcase products offline to facilitate sales online
Objectives of participation
Exhibitors’ Reviews
Експоненти про виставку
HairGuide by InterCHARM
The InterCHARM-Ukraine exhibition team this year released an exclusive print edition, HairGuide by InterCHARM — a professional magazine for hairdressers, colorists, and beauty salon managers.
The magazine features the latest products, trends, and step-by-step techniques from 37 leading brands in the hairdressing industry.
The publication was distributed during the exhibition, with 3,500 copies received by hairdressers and salon owners.
Conferences and master classes
Cosmetology | Permanent Makeup | Massage
Hairdressing Art
Professional make-up
Nail service and Podology
Management and Marketing
Production Technologies
Event Partners
Showcase Your Company at InterCHARM-Ukraine 2026
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